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"Recommended
to us by our VC, Sigma Partners, Lynley Sides filled the VP, Marketing
role for an interim period during which we integrated an acquired
company and repositioned our product offering to focus on Fortune
100 customers. Lynley is a top notch consultant whose experience
and relationships with vendors and specialists enabled Sides & Associates
to plug in and quickly make a positive impact at a critical time."
George Weidemann, CEO, UMarketing (former CEO, Responsys and Chairman of the Board,
Direct Marketing Association) |
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Sides & Associates, Inc. was founded in 2001 to address the challenges
faced by rapidly growing companies that bring complex, leading
edge products and services to market. Our consultants partner
with clients in diagnosing business issues, designing workable
solutions, and facilitating implementation and change programs
carefully suited to each company's culture and priorities. As
a result, client leaders are able to effectively manage growth
while focusing internal resources on core business
operations.
Impact
S&A enables clients to:
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Meet growth objectives and create the infrastructure for
rapid growth |
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Fully understand and effectively tackle complex management
problems |
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Create positive transformations from transitional periods
such as integrations of acquired companies, launches of new
divisions, or
changes in key leadership positions |
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Drive organizational changes while effectively managing
the current business |
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Powerfully position an integrated offering and establish
the infrastructure
to deliver |
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Fill temporary gaps in leadership, project management and
organizational development positions |
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Build skills in areas critical to long-term organizational
excellence |
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Secure funding and reduce investor risk |
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